Research On Financing Strategy Of Cultural And Creative Industries Of Copper Arts And Crafts

Copper crafts cultural and creative industries,across traditional manufacturing and emerging cultural industries in two major areas,the bronze or copper as a carrier of cultural resources,cultural and creative soul,by means of modern industrial production,the "copper" and "culture" organically,formed a production,demand driven,promote enterprise cluster consumption.Because of its in promoting industrial upgrading and promote economic transformation etc.the effect is obvious,it is Anhui Tongling,Hubei Daye,Jiangxi Yingtan,Yunnan Dongchuan and other domestic many resource-based city,as an important starting point for the optimization of the industry,the transformation of the city to be nurtured.The improvement and scientific application of investment and financing system is an important way to cultivate and support the strategic emerging industries,and it is the main driving force to accelerate the development and growth of cultural and creative industries.The development of theory research and practice show that the cultural creative economic characteristics and financing characteristics,the copper crafts cultural and creative industry bigger and stronger,there must be a loose policy guidance and convenient financing environment.However,the development status of domestic copper crafts cultural and creative industries,the industry has been slow to develop,enterprises small scale,low degree of concentration,product market share is not high,lack of technological innovation ability and other limitations no greater breakthrough,the force of the traction effect has not been revealed,that is why the financing problem has not been more the nature of solution.Therefore,the research of this subject has the value of theory and practice.This topic is based on the analysis of the development of cultural creative industries and the related financing theory,with the red copper art company as an example,the typical case analysis,using SWOT model and Michael Potter model.The diamond tools,the systematic analysis of the advantages,red copper art company financing weaknesses,opportunities and threats.On the basis of domestic and foreign cultural and creative industry financing success experience,proposed red copper art company and copper crafts cultural creative industry and financing strategy suggestions.The discussion of this topic is divided into six parts: the first part is a summary.Focus on the background,significance,research methods,literature theory and so on.The second part is theoretical research.Focus on the cultural and creative industries and copper crafts financing theory andinfluencing factors were discussed.The third part is the practical analysis.Focus on the impact of investment and financing on the development of the industry,the developed economies and Beijing,Shanghai and other cultural and creative industries and other cultural and creative industries,such as financing experience,and put forward a reference.The fourth part is the case analysis.Mainly to the Red Star copper art company financing difficulties for the specific case,the use of SWOT analysis model and Potter Michael diamond model and other tools,its financing options,financing strategies,such as the use of in-depth study.The fifth part is the countermeasures and suggestions.Mainly on the basis of theoretical research,practical analysis and empirical research,the paper puts forward countermeasures and suggestions on the financing of the cultural and creative industries of the Red Star copper art company and even the copper arts and crafts.The sixth part is the last chapter of this paper.Summarize the paper,and put forward some suggestions.