| Rapid development of China’s construction industry, bidding system has been implemented for nearly twenty years of construction engineering bidding, although achieved good results, but because the relevant laws and regulations should be improved, so our construction project bidding process there are still some deficiencies. In particular, the contractor, often can not take the appropriate bidding strategy, can not win in the bidding, is an urgent problem to be solved. The choice of bidding strategy is very important to the bidder, and it is the key factor to win the bid.First, this paper introduces the construction project bidding company I and A teaching building, and to domestic and international bidding of the related literatures, according to the relevant bidding concept, strategy and business targets and the analysis method of SWOT technology standard, laying a theoretical foundation for this research; secondly, this paper analyses the influence of the bidding strategy I’s A teaching building construction project, first describes the tender conditions construction of A teaching building project facing their own risk factors and market risk factors, and then elaborates the owners of the tender requirements, according to the I company’s own conditions are analyzed in detail, at the same time for I’s potential competitors of II company and III company the situation is analyzed respectively, and the 2 companies respectively with I company competitiveness analysis; thirdly, the paper focuses on the A teaching building construction company I Project bidding strategy, including technical standard strategy and business strategy of two parts, the first part is about the construction of A teaching building technology standard strategy, including the shortest schedule strategy, quality strategy, moderate leading technology strategy, construction organization information strategy, the second part is the construction of A teaching building business strategy. Including the reasonable low price strategy, unbalanced bidding strategy, the reasonable low price bidding strategy for the most main strategy in business strategy, introduced by I company with reasonable low price factors should be paid attention to when bidding strategies, and use method of I, using reasonable low price bidding strategies and skills, and select the single individual of unbalanced price adjustment. Finally, the paper summarizes the bidding strategy of A teaching building construction project of I company, and puts forward the prospect of future research work.The research on bidding strategy of construction project bidding company I A teaching building, formulate technical standards and business standard strategy for I company, I company in the bidding process to ensure the possession of certain advantages and improve the successful rate, help enterprises to bid and obtain certain economic benefits and social benefits. At the same time, the results of this study can provide some reference for the same type enterprises. |