Application Of CG Illustration In Children's Food Packaging Design Features

In the middle of the 20 th century, the advent of the computer has brought great changes to people's life. after all kinds of drawing software appearing into our life, illustrators, designers' work style has been changed, then CG illustrator art appeared. due to the CG illustration easy to copy, low cost, fast transmission, style diversity and other characteristics, CG illustration has obvious advantage in the rapid consumption era. this advantage is more particularly prominent in commodity packaging design.This article focus on the study of the CG illustration in packaging design and the application form, the full text discusses in three aspects:The first part mainly describes the basic concepts, classification and current situation of of CG illustration;Second part mainly introdues the application of CG illustrations in the form of children's food package design;The third part mainly elaborates CG illustrations in " Fairy Tales Face " children's food brand packaging design applications:specifying " Fairy Tales Face " children's food brand marketing culture and market research analysis results;The food packaging design idea of brand positioning;When making packaging design, graphics and character illustration form is introduced.give us a brief analysis of the development,current situation and commercial value in food packaging of CG illustrations.