The Research On Mechanism And Evaluation Of The Ecological Deveiopment Of Tourism Industrial Cluster

Tourism industry cluster an growth engine to achieve regional economic,and it is also an important way to achieve the transformation and upgrading of the tourism industry.Advantage of its tourism industry cluster aggregation can reduce the cost of the cluster actors,products,technology,innovation and services,and through the sharing of information flow,material flow,capital flow,etc,to provide a good atmosphere for the tourism industry cluster innovation upgrading. However,the tourism industry cluster at the same time contribute to the growth of the tourism economy,but the objective environmental crisis brewing,such as shortage of resources,environmental pollution and ecological destruction and other negative effects. Tourism industry cluster resources belong to rely on type cluster environment,in order to keep the tourism industry clusters continued to maintain strong development strength and potential of the tourism industry clusters must take ecological development. So,the tourism industry cluster has become an important ecological research sites. This study is divided into five parts.The first part is an introduction,mainly for domestic and foreign tourism industry cluster research and eco-tourism industry cluster study analyzed and summarized,and social network analysis described in Tourism Research.The second part is related to the concept and theoretical basis,mainly on the tourism industry cluster,the tourism industry cluster ecology,tourism circular economy,social network analysis elaborated and explained.The third part is the mechanism of ecological tourism industry cluster analysis,by way of illustration of the tourism industry clusters ecological mechanism analysis of ideas,based on the combination of Qinhuangdao hotels,travel agencies,tourist attractions and other tourism industry cluster main unit,indicating the tourism industry cluster ecological factors,and the impact of a causal relationship between the elements,and then build the tourism industry cluster ecosystem,and further tourism industry cluster model ecological functioning mechanism for modeling.The fourth part of the tourism industry clusters evaluation of ecology,tourism industry cluster mainly divided into ecological evaluation index system and networkstructure evaluated in two ways. By means of social network analysis method to build the tourism industry clusters evaluation system network architecture,based on interviews and research,sorting through data collection,combined UCINET software for analysis of Qinhuangdao tourism industry cluster realistic assessment of network structure,from which to explore Qinhuangdao tourism problems in the development of industrial clusters,combined with the above-mentioned mechanism of ecological tourism industry cluster,providing the overall context of Qinhuangdao tourism industry cluster development.Ecological tourism industry cluster development countermeasures fifth part.Combination of the above analysis,for Qinhuangdao tourism industry cluster development issues,from government,business,industry associations,research institutes and the public,and many other multi-perspective proposed management strategies.