Case Marketing Empirical Study Of The Impart Of Clothing Brand Loyalty

As a kind of marketing way to balance the interests of the enterprise and the social contradiction, good marketing is adopted by enterprises. Because marketing breaks the disadvantages of traditional marketing strategy, it also meets the demand of consumers for the enterprise to fulfill the social responsibility. In the academic world, good marketing and Brand loyalty has gradually become a hot topic of research by more and more scholars in the field of concern.To explore the relationship between good marketing and brand loyalty, how to choose the different marketing communication strategies and so on have entered into the research field of vision.Firstly, by reading the literature, the relevant theoretical knowledge about the research to sort out, clear marketing, brand loyalty related concept of good deeds for good because of the relationship marketing and brand loyalty are analyzed and summarized, the article from the cause of multiple factors of marketing to analysis, analysis of the impact the clothing brand marketing in the cause, and the effect of clothing brand marketing for good, through a series of data analysis and model design, accurate and clear display of good for the positive effect of the clothing brand marketing, for the negative problems of basic consolidation, and puts forward constructive suggestions. Provide strong theoretical support for the development of garment enterprises, is good for the smooth implementation of the marketing course provides, provides some related research projects in the future to borrow Discrimination meaning.