The Operating Conditions And Development Strategy Of Z Property Insurance Company Of Zhejiang Branch

At present, the international insurance industry presents characteristic of the increase of concentration of market, constantly product innovation and the rapid development of the network insurance. The insurance industry in our country has entered a new stage of the deepening reform and accelerating development. With the continuous development of our country’s economy and the continuous improvement of people’s living standard, the demand of people for insurance is growing. The insurance industry in China in the past 30 years has been rapid development. But from the compared with that of the developed countries, it is easy to find insurance both in density and depth of the insurance industry in our country is far less than developed countries, the insurance industry development level is still low.Promulgated by the state council in 2014, the State Council’s No.10 National notice puts forward to making efforts to transform insurance superpower to insurance power. In 2015, the China insurance regulatory commission officially released "the opinions deepening on the reform of commercial car insurance clause fee management system", which marks a high-profile business car insurance rate reform officially launched. In the face of the deepening reform of China’s insurance industry, insurance companies in our country, especially the property insurance company ushered in the new opportunities and challenges.Based on the above background, this paper will introduce the comprehensive development of Z property insurance company. With its branch of Zhejiang Province Company as an example from the two aspects of premium income and pay spending, it will analyze the business situation for the past five years and compared with its head office and industry data. Try to find out the company’s business advantages and disadvantages and on this basis put forward specific recommendations for future planning and development.This article will be divided into the following sections.The first chapter, introduction. It introduces the background and significance, research content and research framework and literature review article.The second chapter, Z company introduction. From the company development, organizational structure, the structure of the coverage and marketing pattern four aspects carries on the comprehensive introduction.The third chapter, the premium income situation analysis of branch. Taking Branch in Zhejiang province as an example, analyze the premium income situation and compare with corporation and industry level. Then take detailed analysis of its premium income for sub-insurance, sub-channel and sub-divided region.The fourth chapter, claim condition analysis of branch. Branch in Zhejiang province as an example, the loss ratio in recent years were analyzed and compared with corporation and industry level. Then take detailed analysis of its the loss ratio for sub-insurance, sub-channel and sub-divided region.The fifth chapter, the empirical analysis of the coverage performance. This section will analyze the stability and balance of the coverage performance by DEA.The sixth chapter, the research conclusions and policy Suggestions. In based on the analysis of the above chapters, summarizes the research conclusion, and Propose specific policy recommendations for the branch.