Font Size: a A A

Study On The Performance Appraisal Of Commercial Bank

Posted on:2017-05-28Degree:MasterType:Thesis
Country:ChinaCandidate:L K KongFull Text:PDF
GTID:2309330485974800Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the rapid development of the economy of our country and financial reform deepening, the domestic financial market and related financial products supply has become increasingly rich and colorful. However, compared with the international banking industry to provide products and services, domestic commercial banks in the overall competitiveness is weak. On one hand, the weak performance of the domestic commercial banks in the performance of the product, but more importantly reflected in the domestic commercial banks in the service and profit margins of the gap.Starting from the operation of commercial banks are the basic units of outlets, must take the initiative to promote their products, attract consumers, and to promote products in the process of actual contact with customers, increase customer retention rate, cultivate customer stickiness, through superior customer experience guaranteed income, to lower the operation cost with effective process management, so as to improve the profit margins of bank outlets.Commercial bank to bank branches as the basic operating unit, through its complete financial products sales and spread of financial services, it is bank is the most important of face customers window way and the most stable sales channels, it can be said that the Bank branch is the operation and development of the foundation,the bank network management, operation level can directly affect the bank’s total profits and the actual market performance. Therefore, effective management of the bank outlets, the operation and development management of the bank is to pay attention to the key management problem; discuss the bank outlets in the operation and management problems and woodcarvings decided the core issue of bank competitiveness. Based on this, the from the perspective of human resources management starting research on the operation and management of the bank outlets,puts forward the sustainable operation of performance appraisal subject, analysis how to better influence bank outlets staff and improve the post responsibility and work enthusiasm, open bank branches of the internal information exchange channels, toensure good Bank branch performance and so on. These are the basis of the sustainable development of commercial banks to care and attention, but also the key to the basic operation of bank outlets management organization.Performance management as the main human management methods, with a certain abstract. With the help of a state-owned jn bank branches as a specimen of the research and analysis, by learning and innovation performance management research methods, to strengthen the Bank branch performance management issues were discussed, and strive to link theory with practice, it can really help to jn branch optimization staff management, enhance the scientific level of organization management, stimulate staff’s work efficiency, service to the bank and each of its a staff. At the same time, the paper puts forward the corresponding measures for the implementation of the performance management system based on the conclusion of the performance management system.
Keywords/Search Tags:Performance appraisal, commercial bank, business network
PDF Full Text Request
Related items