The Research Of The Impact Of Imports Of Consumer Goods On The Consumer Demand

At present, China is facing sluggish external demand, more and nore international trade barriers, much higher domestic costs, and serious overproduction and so on, forcing our country to change this condition which mostly rely on external demand and investment.To this end, China has accelerated the transformation of the traditional mode of economic development, so that expanding and promoting domestic demand can become the driving force behind China’s economic growth. Chinese economy to rely more on domestic demand has become the basic point of China’s economic progress. The current focus is to expand China’s consumption demand, but the rate of consumption of Chinese residents has been low, making China to expand consumption demand has a long way to go.In efforts to expand consumer demand, our country must solve the problem of massive outflow of consumption. as compared with domestic consumption which is lack of motivation, our people’s consumption abroad refreshes the consumer records again and again. the number of outbound tourists and its total consumption rank first in the world. Therefore, in order to resolve consumer outflows, China has been expanding imports, especially imports of consumer goods. The varieties, taxes and the convenience of customs clearance have made a lot of changes, thus it contributes to the rapid growth of imports of consumer goods. When more consumer goods quickly import into the country, as being external factors, what effect it would bring on China’s consumption demand, this question we should research.In this dissertation, the study focused on this question, trying to analyze the impact of imports of consumer goods on the consumer demand, and we will discuss how to effectively expand our domestic demand by importing consumer goods. The overall structure of the dissertation is as follows:Chapter 1 introduces the background and significance of the topic of this dissertation and reviews the relevant theory and literatures. it also outlines the content and methods,and the innovation and shortcoming that may exist in the dissertation.Chapter 2 analyzes the basic present situation of consumer goods imports, which analyzes Mainly in terms of the total imports of consumer goods, the structure of imports and import prices with its statistical data.Chapter 3 analyzes the trend of consumer demand, the main issues and its influencing factors in the strategy of expanding domestic demand.Chapter 4 describes the mechanism of the impact of the imports of consumer goods on the consumer demand, including the positive impact and the negative effect.Chapter 5 is the empirical analysis of the impact of imports of consumer goods on our consumer demand. The empirical research shows: for the general consumer products such as drinks and daily chemical products which have positive effects, should encourage increases in imports, so that our country can benefit by importing economies of scale; the jewelry of having a investment value and vehicle imports which are low substitution, better able to meet our consumers personalized consumer demands consumption also has a positive role in promoting; but for luxury goods such as watches imports and some high-end furniture, they don’t play positive roles for China’s consumption, and as the economic theory says that consistent consumption of luxury goods is not conducive to the accumulation of capital and thus promote economic growth; in addition to the import of clothing and toys which our country is a large producer in the world for the two commodities, are not good in markets because more and more people are inclined to buy the high price of imported clothing and toys which have good brands, so that the market share of domestic products squeezed.Chapter 6 is the conclusions based on empirical analysis of the import of consumer goods,and provides some suggestions in order to promote China’s consumer demand. For the general consumer products, should increase this imports to meet consumer escalating consumer demand, which can increase the competitiveness of our enterprises by import competition. But for some luxury goods, should use consumer-oriented policy.