The DC Corporation Financial Control Research Based On Analysis Of Financial Performance

As an important motive force for the development of the world economy, private enterprises constantly promote the world economy, and in the meanwhile face the management risk brought by the intense market competition. Financial control is the most important part of the whole enterprise management system. It can help the enterprise to effectively prevent and reduce the management risk from the perspective of finance through the well-functioning system and professional technology, and then improve the overall financial situation of the enterprise.This paper chooses the DC Corporation in a difficult situation at the current market environment as the research object. Based on the financial perspective, it carries out deep investigation. It adopts literature reading, comparative research, case studies and other research methods. Through research and analysis, the DC Corporation exists following problems: unreasonable capital structure, insufficient financial concentration, emphasis on short-term financial goal, unreasonable governance structure, lack of financial control idea, imperfect system, weak risk awareness, low level of information technology level, and so on. Combined with the company actual situation analysis, the main reasons include that the management is not aware of the importance of financial control to the company. They don’t pay enough attention to the financial control work. They think that the financial work is only accounting, but not the core of management to enhance the company’s performance. In addition, low financial personnel professional quality and lack of system are also the main causes of the problem. It is the existence of these problems that form the internal cause which impacts the company’s operating performance, limit the development of the company and make the company gradually into the operational difficulties. About these problems of the company, this paper puts forward the following strategies in order to help the company to step into the right direction. These measures include: promoting the enterprise culture construction, optimizing the capital structure and governance mechanism, improving the system of financial control, enhancing the financial personnel quality, strengthening the budget management, strengthening financial centralized control, enhancing the management of financing and expense, improving the application of technology in the financial control work, etc.In conclusion, this paper begins with the industry of the corporation, business management and financial control in current situation. Then, along with the main line of finding, analyzing and resolving the problem, it deeply analyzes the financial control problem which influences and restricts the sustainable development of the corporation. Finally, on the basis of financial theory, this paper puts forward opinions and suggestions to the corporation, and helps it get out of the trouble.