Research On Risk Management Of Alibaba Micro-credit

The Internet finance is a fully integrated achievement of finance and Internet technology. On the basis of real-time network, large-scale concurrent users generate massive amounts of data which create the advent of "big data" era. The Internet finance integrate online trading data generated in different social networksthrough customer credit judgmentsand by way of electronic payment completed consumer credit lending practices, loans, etc., so that people can deal with various issues while enjoying the financial services. Compared with traditional banking,internet banking operations carried out by using different media. Internet finance is much more transparent, more collaborative and more convenient if compared to the traditional financial sector. A lot of economic data showed broad prospects for development of Internet banking. However, since a person can play different identities in the network, which makes network security for the Internet finance poses a severe test, and exacerbated by a greater degree of risk, including operational risk, market risk and other business risks, network and information security risks.Measures should be taken to deal with Internet financial management cased on Alibaba “Micro-credit”risk Management. This paper introduces the case of financial Ali Micro-credit and analyzes its development,business model and financial risk control mode. On the basis of indepth analysis of risks of Ali “Micro-credit” of financial management and combined with the actual situation of the Internet financial market of our country, this paper puts forwards some suggestions from three aspects of government, “Micro-credit” and users to improve the mode of supervision and proposes risk management methods. The government should support internet financial with more policies, establish internet financial regulatory institutions and improve the legal protection of Internet financial. The Internet finance institutions of Alibaba “Micro-credit” should establish good reputation, increase the Internet banking customers trust in the products, pay attention to technology development and improve the network platform security as soon as possible. The users should actively participate in the activities held by administration of Internet bankingto enhance their prevention and risk reduction awareness and strength. The methods of risk management provided in this paper can provide the reference for the domestic Internet financial risk management in a certain extent.