For Tourist Destination Of Tourists Travel To Jinta County Decision-making Factors Affecting The Research

Jinta County is located in the northwest area, has the rich tourism resources,good tourism development foundation, along with the western big development, area of Chinese civilization inheritance and innovation, and the Silk Road Economic Belt"proposed, the development of China’s tourist industry of Northwest China encountered unprecedented opportunities. Jinta County homeopathy put forward"build Gobi Pearl City, the construction of Jiu Jia garden" development goals, but opportunity and challenge coexist, Jinta County, although it has rich tourism resources,but there are propaganda is not enough, lack of service facilities, backward development of tourism resources, tourism products such as a single problem. With the area of tourism attention and tourism mode constantly innovative, competition between tourism destinations is becoming increasingly fierce, the traditional sightseeing tourism has also been violent impact, can not accurately grasp the tourists for tourism destination selection decision by what factors influence, will make traditional tourist attractions in product development, advertising, attract customer facing huge invisible pressure. Therefore, in order to make the Jinta County in the fierce competition in the tourism market environment better survival, it is necessary to combine oneself is actual, have a definite object in view, to tourists choice Jinta County research for influence factors of tourism destination, so you can more to put forward rectification opinions, to attract tourists, in order to expand the tourist market has positive practical significance. This paper in Jinta County as the research object,to Jinta County tourism tourists travel analysis of the factors that affect the decision and recommendation decision-making influence factors, not only can provide suggestion to improve the Jinta County tourism product development, enhance the function, the structure optimization and so on, but also for the development of tourism resources in the western region has draw lessons from a meaning.In this paper, based on taking the tourist destination tourism decision making behavior of Jinta County, the visitors to Jinta County Tourism various influence factors, the specific contents are as follows: first of all, elaborates the background of this paper. It is pointed out that the significance of this research, methods and innovation; secondly, outlines the research to the domestic and foreign related research and theoretical basis; third, on the basis of the existing research interviews,to determine the impact of factors, setting the questionnaire and the results of the survey analysis, determine main influence factors, and puts forward policy suggestions according to the main influencing factors.