Research On The Development Strategy Of The Electrome-chanical Products Certification In China

Certification system pioneered by United Kingdom, then the system has been promoted and developed rapidly around the world. However, The certification work started in the late 1970s in China, Although its start-up is nearly half a century later than developed countries, Chinese product certification develops fast with more mature of Chinese market economy, the process of global economy integrity, and more economy contacts among different countries. However, Chinese mechanical and electrical product certification starts late:3C certification system starting the implementation in 2002 nearly covers the entire low voltage mechanical and electrical product, and until the end of 2005, China started to conduct voluntary product certification on medium and high voltage mechanical and electrical product.This paper firstly introduces topic background and current situation of development strategy both at home and abroad and basic theory of modern strategy management. Secondly, this paper analyzes general development situation of certification industry both at home and abroad, and emphatically analyzes current development situation of Chinese certification industry from the aspects of general situation of certification institution, general situation of certification system structure, certification and approval hierarchy relationship, and certification and approval legal system. Thirdly, this paper utilizes relative tools of internal environment analysis, external environment analysis, and internal-external environment analysis to discuss development environment of Chinese certification industry of mechanical and electrical product. Then, by analyzing the contents of development track, main development principle, development position, development mode, and development goal, this paper puts forwards strategy plan of analyzes Chinese certification industry of mechanical and electrical product, and analyzes strategy implementation guarantee on Chinese certification industry of mechanical and electrical product. Finally, this paper summarizes main content of and proposes the outlook on following work.Based on the analysis above, the strategy to speed up the development of certification industry of mechanical and electrical products is suggested as follows: China’s current economic environment, legal environment and technical environment favor the development of certification industry of mechanical and electrical products. Meanwhile, the potential of certification resources in China is huge, and our professional technical expertise is strong in certification industry of mechanical and electrical products, and the advantages and disadvantages of this industry are both obvious. Our main challenge are the lack of recognition among market and consumers, the insufficient human resources in the industry, lack of international mutual recognition and so on. In current domestic and international environment, there are more opportunities rather than challenges for China’s certification industry of mechanical and electrical products, and now it is a good time to accelerate its development.