Research On Business Model Of Grid Company Involved In Energy Efficiency Market

Energy is the material basis and guarantee for sustainable development. In recent years, due to the boom of economy, China has become one of the world’s largest energy consumers. Excessive energy consumption and serious environmental problems have become barriers that restrict economic growth. How to use energy resources reasonably to improve efficiency of energy utilization has put on agenda in facing with the process of economic development and social construction. Being the largest energy consumption institution, electric power companies are bearing the social responsibility to deal with the energy saving and emission reduction. Energy efficiency is a cost-effective resource and meaningfully to be involved into energy planning process.Grid company has unique advantages of generalizing energy efficiency. This paper, from the unique perspective of business model, conduct the thorough research of how grid company involved into energy efficiency market. Firstly, we declare the definition and elements of the business model and establish the diamond model, which has six constituent elements, including two exogenous environment variables (external market environment, strategic positioning), and four endogenous variables (business system, key resource and ability, the profit model and structure of cash flow). Secondly, we put forward three appropriate business models:the dominant model, mediation model and guarantee model. The characteristics of three models and analysis of the role of grid company are described. Based on diamond model, we established evaluation system. Through analytic hierarchy process and fuzzy comprehensive evaluation method, we find out that the dominant model is the best business mildel for grid company to participate energy efficiency market. But there are still some policy barriers for implementation of the dominant model at present. Integrated the above theoretical research and analysis results, policy recommendations have been put forward, so as to contribute a little help to the development of energy saving and emission reduction in China.