Jiangsu Henglai Valor Logistics Logistics Development Strategy Research Ltd

In recent years, with the rapid development of e-commerce and international trade, and the Chinese government attaches great importance to logistics companies, the logistics industry has become a hot spot of China’s economic development. But the opportunities and challenges, the development of global economic integration, China’s logistics industry to bring a huge market potential but also with the fierce market competition, the number of international logistics companies have also entered the country, which makes the competition more domestic logistics market intense. So how to clear logistics enterprises in China to meet the market trend in the course of its development orientation and direction, establishing appropriate competitive strategy is particularly important.In this paper, the use of strategic management theory and modern logistics, the macro environment facing the logistics development company Jiangsu Hengli Levin were the first to use PEST analysis method is then applied Porter’s five forces competitive model, SWOT matrix, such as the development of the logistics business Levin Jiangsu Hengli opportunities and threats faced by the company’s own strengths and weaknesses exist in the analysis and evaluation, thus providing a theoretical basis and scientific evidence Jiangsu Hengli Levin wisely select and implement logistics development strategy.Based on the Jiangsu Hengli Levin corporate logistics development strategy research for the future development of the company not only has a positive role in guiding the development of its findings for other logistics companies will also have some reference for the role.