On The Countermeasures For E-business Development Of Small And Medium-sized Enterprises In Anhui Province

With the development of economic globalization, the cost of produce is reducing. There is a need for the traditional enterprises to find new economic growth points. E-commerce is the inevitable outcome of the electronic trade: it brings new opportunities for small and medium-sized enterprises to find out the growth point. The development of E-commerce in Anhui province is relatively primary and weak compared with other provinces in coastal cities. So it is important for the small and medium enterprises in Anhui provinces to find out the suitable mode to promote E-commerce.This article can be divided into five parts. The first part is mainly about the concept of small and medium-sized enterprises(SME) and the relevant concepts of E-commerce. This part also summarized the theories of the performance of E-commerce. The second part mainly talked about the development status of the SME in Anhui province and the E-commerce in Anhui province though the statistical data analysis. The third part is talking about the situation of E-commerce in Anhui province though the statistics gathering from the survey. And according to the statistics, the deficiencies of E-commerce in Anhui province can be found. The fourth part of this article is a case study of a successful E-commerce enterprise called” the three squirrels”. The case is talking about the reason of its success from the organizational, technology and environmental factors which affect the performance of E-commerce. The success of this company provided a reference for other small and medium enterprises in Anhui province to become more successful. And the last part is a summary of the article. According to the survey and the analyst, put forward the suggestions from the enterprises and the government aspects. But also, point out the shortages of this article.