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Operation Mode Guanglian Car Networking Platform

Posted on:2016-12-20Degree:MasterType:Thesis
Country:ChinaCandidate:J F XiaoFull Text:PDF
GTID:2309330464454732Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Along with the development of automotive information, the focus of the world’s automobile industry is changing from traditional car manufacturing to automotive information service fast transfer, car networking as an important part of the information service industry has been developed and the car company’s attention. In China, with the rapid development of the auto market and rising car ownership, demand for car-related technology, products, and services is also growing. China’s automobile consumer focus gradually from simple aspects to buy a car, use the car, etc., transferred to the follow-up services for the automotive consumer demand or ancillary services and choice, Chinese consumer demand for car owners has grown from a simple service, the development of prominent personality, humane, thereby ideas, concepts and methods of marketing automotive services also put forward new demands.According to the current pace of development of China’s automobile industry, car ownership is expected in 2020 will be more than 200 million, China has become the world’s largest auto market. A huge market for China’s automotive vehicle networking services provide a strong foundation growth, while higher vehicle networking applications and technology maturity, becoming one of the key breakthroughs in the field of the Internet of Things.The next 10 years will be the rapid development of the domestic car networking market, the market size thus formed about 200 billion yuan, the total profit-related products brought about 20 billion yuan. Beginning in 2010, the car networking market is growing at 20-60% annual growth rate, the growth will continue 5-10 years. By 2020, the size of the car networking control vehicles could reach 2 billion respectively. With the continuous improvement of China’s auto production, sales, over the next two years will usher in automotive service market blowout, 3 years full access to car networking era, ushered in related industries at least 10 years of golden period of development.Although compared with the United States, Japan and Europe and other developed countries, China’s car networking development of partial relief, but with intelligent transportation software and hardware system matures and the increasing popularity of car-related networking technologies,3G,4G LTE, cloud platforms, intelligent voice recognition technology etc. have become integrated with the vehicle networking industry depth. Telematics has been included in major national projects, became the focus of the project "Twelve Five" period, by the tens of billions of support, but the state of the vehicle networking industry specification also gradually pay attention to it, the government in industrial planning, technical standards and other aspects of Support will greatly promote the automobile industry in full swing of things and speed.It is based on the above background, wide league news actively learn from the successful experience of foreign car networking industry, the mining industry, the core values of vehicle networking, car networking launched a revolutionary Smart Open Services Platform product, its operations not only gave birth to "people, vehicles, The new mode of life", but also to include car manufacturers, car dealers, map makers, mobile operators, content providers, and even insurance companies and other after-market service providers new business value and realize the value of the vehicle after service market value.
Keywords/Search Tags:vehicle networking, vehicle networking operations, commercial value, open
PDF Full Text Request
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