The Effect Of Enterprise Competition Behavior On Knowledge Transfer Based On Social Network

With the high-speed development of knowledge economy and economic globalization, knowledge has become the key resources of enterprise development, and gradually become the enterprise to obtain competitive advantage and drive the main force of economic growth. Under the trend of consumer demand increasingly diverse and individuation, enterprise management environment present a high degree of uncertainty. Simple competition between enterprises or cooperative behavior is difficult to get the market all the knowledge of management, which makes the enterprises should not only homogeneous resources accessed by the cooperative behavior, also had to go through the heterogeneity of the competition to get their own resources. So, among enterprises gradually evolved into a composed of each enterprise and the subject behavior complex social network Enterprise competition behavior between improved the efficiency of knowledge transfer, enables the enterprise to obtain more knowledge required. At the same time, the enterprise competition behavior between form the complicated network provides the knowledge transfer between enterprises open channel, greatly accelerate the speed of knowledge transfer. Based on the above background, this paper in the perspective of social network, put forward the enterprise competition behavior between the theoretical model of impact on knowledge transfer, and USES empirical method to test the model; Again according to the result of empirical analysis, this paper puts forward the corresponding countermeasures and Suggestions.This paper mainly studies the enterprise competition behavior impact on knowledge transfer. First of all, social network, enterprise competition behavior, and generalizes the theory related to knowledge transfer and analysis, and to the enterprise competition behavior and knowledge transfer research has carried on the induction and summary. Secondly, this paper takes the mobile Internet industry as an example, using social network related theory analysis of enterprise competition behavior between network characteristics, as the subsequent model to construct theoretical basis. Again, in this paper, the measuring elements that define the knowledge transfer, and analyzes the characteristics of network competition behavior, and the relationship between the knowledge transfer, and study the effect of competition behavior of knowledge transfer. Build competition behavior according to the analysis on the relationship between the knowledge transfer effects model, and then puts forward the corresponding model assumptions. Finally, this paper through the questionnaire survey to the enterprise competition behavior has carried on the empirical analysis to the influence of knowledge transfer and puts forward the corresponding policy Suggestions.According to the results of the empirical study on two conclusions: first, sometimes is the enterprise knowledge transfer process between enterprises in the competition behavior of network interactive development process. The behavior of the competition and cooperation between enterprises is an interactive process, in this process, occur between enterprise knowledge spillover, communication, resource sharing and complementary and competition for limited resources, and so on. Such an interactive process greatly promote the efficiency of knowledge transfer. Second, the competition between the enterprises behavior research on the influence of knowledge transfer of enterprise has important practical guiding significance. In this paper, the empirical study found that competition between enterprises behavior have a promoting effect on knowledge transfer, especially the strong competition behavior to promote knowledge transfer effect is significant. This conclusion not only can help enterprises to know the connotation of competition behavior, can also be a good guide enterprise knowledge transfer practice.According to this article concludes four types of different competition behavior of enterprise is given about the practice of knowledge transfer related policy Suggestions:(1) strong enterprise competition behavior. Strong enterprise competition behavior should continue to maintain the best network structure in the whole network. But the competition between enterprises behavior is a process of interaction and continuously, the network structure will occur some changes, which requires enterprises to focus on, constantly adjust, make itself in the best network structure, and the transfer of knowledge between enterprises to achieve the best effect.(2) partial enterprise competition behavior. Partial competition between enterprises should strengthen the cooperation with other enterprises, to provide more open communication channel for knowledge transfer, make the knowledge transfer to achieve the best effect.(3) the partial enterprise cooperative behavior. Partial cooperative behavior of enterprise should strive to improve their technical level, make oneself in the whole network has very strong advantages, gradually let themselves in a central location in the network.(4) weak enterprise competition behavior. Enterprises should consciously have a choice of weak competition behavior to establish good relations of competition with other enterprises, to further promote the knowledge transfer between enterprises. But as a result of this article only confined to the network perspective to analyze the enterprise competition behavior influence on knowledge transfer, and other features of coopetition behavior influence on knowledge transfer remains to be further perfected and discussed. In addition, this article is based on the mobile Internet industry as an example, the characteristics of the enterprise competition behavior of network and positive influence on knowledge transfer, enterprise competition behavior has some limitations.Above all: the era of knowledge economy, knowledge has become main force of the enterprise economic growth, in the complicated and changeable market environment, the simple competition or cooperation among enterprises difficult to obtain all the required knowledge, enterprise should take the way of both competition and cooperation between enterprises, effective knowledge transfer between organizations, as much as possible to obtain their own intellectual resources, so as to improve enterprise competitiveness, promote enterprise’s economic growth.