Development Of Logistics Insurance In Guangxi

With the establishment of China-ASEAN Free Trade Area, and the rapid development of the Guangxi Beibu Gulf Economic Zone, the economic growth rate of Guangxi is higher than the national average. The development of logistics industry of Guangxi is in the high speed as well, and the related demand for insurance has become increasingly prominent. At present, in Guangxi, the logistics industry and the insurance industry did not achieve a good fit with each other and a good coordinated development, and there are also many problems that hinder the continued improvement and development of the logistics industry and the insurance industry. Therefore, it is necessary to analysis the existing system of logistics and insurance in Guangxi, and to clarify the risks, then to conduct the risk management and insurance development, so as to protect the development of the logistics industry, and facilitate the fast and sound development of Guangxi’s economy.With modern insurance, modern logistics, and risk management as the theoretical basis, this paper analyzes the risks of each link in the operation of the modern logistics, combines the development environment of the logistics industry in Guangxi, introduces the present situation of Guangxi logistics insurance demand, finds out that the scale of logistics industry in Guangxi continuing to expand, the quantity demanded of the logistics insurance is huge, while the demand of logistics insurance coverage is expanding, and the professional insurance talent is also missing. Meanwhile, the author introduces the supply status of Guangxi logistics insurance with the respective introduction of the scale and speed of expansion of logistics insurance in Guangxi, the structure of types of insurance of Guangxi logistics insurance, the logistics insurance coverage and the will of supply. Through the comparison of demand and supply, the paper points out that on account of lack of logistics insurance related policies and regulations, lack of professional talents and unreasonable design of the types of the existing logistics insurance are unable to meet the market demand; the lack of professional and effective insurance services, the lagging logistics insurance sales strategy, and the development of the ocean marine cargo insurance cannot keep up with the pace of development in Guangxi. For these problems, this paper puts forward six corresponding countermeasures and suggestions. The author considered that with the drive of policies and regulations, the geographical advantage of Guangxi should be used to strengthen the relevant cultivation and introduction of talents in Guangxi, to build the stable team of logistics insurance, to expand insurance coverage, and to customize logistics insurance products for Guangxi market. According to the actual status of Guangxi to segment the market and adjust sales strategy, to create insurance service, to assist the risk management for logistics enterprises, to vigorously develop the ocean marine cargo insurance, and to match the market demand in Guangxi.This paper puts forward suggestions on the development of logistics insurance from the angle of the logistics industry, thus provides the development direction of the logistics insurance for the insurance company, in order to form the benign interaction between the insurance industry and logistics industry, build a win-win for logistics companies and insurance companies, reduce the risk of the logistics industry, and at the same time, promote the development of logistics industry in Guangxi, promote the development of logistics industry, so that to make contributions to the economic development of Guangxi eventually.