Discussion On Ritualized Construction Of TV Broadcasting Of Football Matches

It is a win-win strategy to combine the TV with soccer game:it brings some contents to the TV, meanwhile the soccer game is promoted. But the close connection of these two activities has very solid aesthetic culture reason:the TV relay turn the soccer game into a"war without bloodshed"ceremony, it vents people’s violent nature in a peaceful way.and it also realized the calling of the multiply ideology(collectivism,individualism,masculinity) to the audience. In order to state how the TV turn the soccer game into a ceremony,this paper first discusses about TV relay’s make-up construction to its audience, i.e although the audience in front of the TV can not feel the atmosphere and dedication of the players, but the TV relay reconstructs a ceremonial feeling effectively by using different TV measures, including the understanding to the sense of space, time and the feeling to the subject and event. Then, it talks about how TV relay reconstructs the sense of space and feeling for the game subject from the multi-careme positioning,careme shot and the choice of the contents, then it discusses how the slow-motion relay reconstructed the sense of time and feeling for the game event for its audience. While the purpose of rebuilding this feeling, subject and event is turning the soccer game into a "war without bloodshed"ceremony, this is well reflected in the broadcast text at the start of a soccer game, especially the construction of the ceremony entity, which has mixed the collectivism and individualism,attack and defense,body showing and masculinity, try to interpellate the audience in front of the TV to become a "qualified male subject"...