Quantitative Research Of Emotional TV Program "Seeking For Love" Based On Frame Qheroy

The emotional category TV shows, with endless vitality and social influence,appears by no accident. Its appearance and development has an integral relationshipwith current situation of the Chinese social development and television audience’spsychological demand. Over the past20years, the pace of the work and life in modernsociety accelerated gradually and the human relationship became estranged relatively.Hence, it brings about the lack of emotion, moral decline, loss of ethics, honesty crisisand value conflict, especially there are a lot of emotional problems unsolved, and itrequires a platform for them to pour forth. The emotional category TV shows preciselymeets the requirements of the people, and providing a space for the TV audiences torelease their psychological pressures."Seeking for Love” bases on fickleness of theordinary people’s life by using “Emotion”, the eternal topic, as a connection with theaudience. In particular, the ratings rise up since its revision, and the brand value startsto show. Then, why does “Seeking for Love” achieve success? How does its framestructure established? What kinds of experience can it provide for the production andpropagation of other emotional category TV shows? Therefore, the study and thediscussion on these problems have important practical significance.Based on the frame theory and Gamson’s define,this article choose thequantitative research method, has selected50program in January1,2012to March15,2014of the "seeking for love" as the sample,Discussed three layers framework of"what to say","how to say" as well as the connection frame, analyzed how to constructthe framework of "what to say","how to say" framework and correlationframework.,Through the research, this article believes that "seeking for love" in the"say what" framework program source selection is very balanced, with socialreality;The framework suggests that people show respect facts, maintain relativelyobjective and neutral attitude to emotional problems;"How to say" the comprehensiveuse of various narrative framework, TV skills, form a good show.In addition, throughthe correlation framework to build a bridge between the audience and the society, thegovernment. Based on this, this paper thinks that "seeking for love" in the "say what""how to say" and related framework to other emotional TV program enlightenment andoptimization space.