The Present Situation And Countermeasures For The Development Of Mass Basketball Clubs In Zhengzhou City

Zhengzhou not only has a profound historical and cultural heritage, strong economic foundation; andwith the mass basketball in China maintained a development process and track similar, showing the MassesBasketball atmosphere is strong, the mass basketball club development so as to lay a good basis for themasses. At present Zhengzhou city masses basketball club already has a certain scale and influence. Forexample, Zhengzhou now has31of the mass basketball club, and showed a gradual growth. In addition, theclub every year, with a large number of basketball games, not only meet the club members in the physicalfitness, entertainment, making friends, to improve the skills of need; also caused the good atmosphere ofcity basketball. According to the club development goal, the different mode of operation, the currentZhengzhou city masses basketball club can be divided into three types by spontaneous organization for thepurpose of the masses basketball club, company specific enterprise set up employee basketball club, acommunity within the community basketball club. Each club not only development goal, the differentmode of operation; and its subject, organization structure, mode, source of funds management, membership,the features are not the same. Zhengzhou city masses basketball club although diversified, vigorous sexualdevelopment trend, but also a series of problems to solve, including the act of one’s own free will, the lackof unified planning; lack of communication and exchange platform; the lack of concern and support of themass media; the community basketball club facilities is not enough; funding Masses Basketball Clubcomparison single club operation is not standard. Zhengzhou city masses basketball club to healthydevelopment, it is necessary for effective treatment of the above problem.Based on these, the author conducts a comprehensive study on “The Present Situation andCountermeasures for Mass Basketball Clubs in Zhengzhou City”, the results of which are as follows:1. Zhengzhou municipal government should be fully functional in their macro guidance and planning,such as sports management department in conjunction with the development of the local people basketballclubs, in order to construct a sound policy framework and regulatory measures management system; theyshould actively plan, organize Zhengzhou City basketball club competitions within the masses and providea wealth of communication and exchange of various mass basketball club opportunities for the masses to create a good basketball club sport atmosphere.2. the mass media should provide the necessary facilities for the masses basketball club publicity,including more attention, more publicity and some of the best people in the training and basketball clubcompetition cases; approaches can be used to reduce the price to provide the necessary advertisingcampaign for commercial Basketball Clubs; timely public service campaigns on basketball educationshould be conducted to create a favorable atmosphere for basketball masses.3. With its own organizational goals and organizational tasks, we should construct a soundorganizational structure and a system, introduce mechanisms and standardized assessment measures forcoaches, and strengthen individual member’s Basketball demands for investigation and assessment, and usethese as teaching placement indicators to develop specialized training contents and methods, and constructan independent financial department, logistics department to avoid confusion or financial or logisticalmissing phenomenon and improve operational efficiency of the organization, and so on.4. Club sources of funding should be expanded and strengthened via cooperation with companies andbasketball games, and basketball tricks show the way to help companies conduct image campaign. Inaddition, each of the mass Basketball Club can also strengthen communication and exchanges with theBasketball Association, in order to receive government funding and material support, and so on.5. The government agencies invest sufficient funds to help communities build more concentratedpopulation of a sufficient number of basketball games, and do post-maintenance activities. In addition, itshould strengthen the communication of real estate developers, property sectors, which make communityplanning, to ensure a certain number of basketball games for people’s recreation and entertainment.6. Carry on targeted training with professional basketball training to enhance professional social sportsinstructors’ basic technical and tactical aspects. Establish public service awareness of social sportsinstructors. Use university resources clubs near full play college basketball has a wealth of professionaltalent resources, since Zhengzhou people have long-term development of basketball clubs. While theintroduction of a professional basketball coaches, physical education teachers and basketball professionalstudents can do a lot to improve the club’s own basketball training and competition program.7. Establish a sound system of Zhengzhou City, the masses basketball, basketball leagues and morepeople through events organized for multiple basketball tournaments by the mass through this system, which can build a good platform for cooperation and exchanges between various clubs and commondevelopment.