Trans-editing Toursit Attraction Profiles In Global Times Travel Channel: Status Quo, Problems And Solutions

This paper analyzes the status quo, problems and solutions of tourist attraction profile trans-edition based on a Bilingual Corpus selected from Global Times Discovery Column. After data analysis, the author sorts problems detected into three aspects: topic selection, content selection and strategy selection. As for topic selection, there exits a gap between the status quo and target reader’s expectation. As for content selection, information redundancy and information deficiency co-exist. As for the management of cultural concepts, many translations are hard to understand or recall and in many cases lacking in appeal, thus fail to fulfill the orientation function in time, space, value and appeal. Aiming at the problems mentioned above, this paper centers on the core function of Discovery Column in Travel Channel to put forward concrete solutions.