China’s National Cultural Influence Ascension Path

In promoting the process of mutual cooperation and common development, compared with the military strength, economic strength and other hard power, soft power to the society has more lasting appeal, penetration and influence. Cultural soft power is a key element to the national soft power. As China’s opening to the outside world further expansion and sustained and rapid economic development, China’s cultural influence is more and more big, the rising international status, international communication is becoming more and more widely, a rising China received more attention in the world, and began to show to the world increasingly deep influence. Cultural influence is one of the elements of cultural soft power, so more and more research value.Based on the concept of cultural influence definition, existing problems of propagation path, the reason for the existence of the path analysis and enhance China’s cultural influence strategy and so on four aspects as the research object. According to the theory of Marxism about person’s full scale development, ideological theory and cultural soft power theory as the analysis tool, Using Marxist comprehensive induction, from the perspective of the cultural influence elements, the problems existing in our country culture soft strength was investigated, and found the cultural trade and existing problems of the existing path, the path of Chinese and western cultural exchange channel is not smooth, serious lack of international cultural talents; Based on the deep analysis of the reason for these problems and optimize the existing path, efforts to promote the cultural influence in our country.Content origin of this article is based on Luo Nengsheng to build cultural soft power level 2 under the heading of the five elements of culture influence, in this paper, the analysis of the five elements of the path, put forward the problems existing in the practical path, realistic route analysis existing problems and solutions are put forward. The innovation of this paper is, first in terms of subject, the domestic scholars rarely study the concept of cultural influence, this article this concept to define. Secondly in terms of research contents, most domestic scholars are studied of index system of cultural soft power is to stay on the index system establishment and evaluation plan stage, individual scholars believe that cultural influence is one of the factors of cultural soft power, but there is no detailed studies on the elements of culture influence. This paper will realize cultural influence path operability.