Independent Documentary And Dissemination Of Intangible Cultural Heritage

The intangible cultural heritage by word of mouth or action of teaching as the main way of human civilization heritage, known as the "living fossil" and "the figure of national memory", it is significant both to the individual and the nation. With the rapid development of globalization and the acceleration of modernization, a large number of valuable intangible cultural heritage is facing the crisis of disappearance. This crisis is not getting the understanding by the majority, the difficulties encountered in calling for the protection of the state and the society. In this context, the communication of the intangible cultural heritage is really necessary either to the strengthen of protection or to the enhance of study.The spread of Chinese intangible cultural heritage is the leading force of the government. It has formulated a set of intangible cultural heritage protection and inheritance of the system, around the cultural sector has also set up the Intangible Cultural Heritage Center, mainstream media also strengthened the concern and reporting of intangible cultural heritage. Dissemination of intangible cultural heritage requires the joint efforts of government and society, the folk intangible cultural heritage to join forces can strengthen the power of communication transmission of intangible cultural heritage.Since the Chinese independent documentary’s inception in 1990, has been active in the folk, and the creators of independent documentary join on communicators ranks consciously, focused on the survival status of the intangible cultural heritage and the life situation of the inheritors, pay close attention to the heritage which neglected by the mainstream media. They expressed a strong personal style, contribute to the spread of Chinese intangible cultural heritage, so that more people would understand and pay attention to intangible cultural heritage.The difficulties that the intangible cultural heritage has encountered in the heritage and the protection, is the issue concern to the strategy of national culture. The author compares three aspects:the spreading of intangible cultural heritage, the creation of independent documentary about the intangible cultural heritage, the difference between independent documentary and the CCTV’s popular science film. And with the analysis of Gui Shuzhong’s four documentary films:"Jade buckle paper", "The old genealogy", "History of the Ridge Valley" and "The documentary of the compass", the author willing to discuss the independent documentary’s special function and the deficiencies during the spreading of the intangible cultural heritage. Base on that, the author try to offer the improvement strategy which enhance the importance of the independent documentary during the spreading of the intangible cultural heritage.Hope to give independent documentary film creator provides some reference and make independent documentary for spread of the intangible cultural heritage of our country to play a more important role.The first chapter is a general introduction to the two main concepts:independent documentary and the intangible cultural heritage.At the same time on the theme of the independent documentary review of intangible cultural heritage.The second chapter is a combination the distinguishing feature of the intangible cultural heritage and the independent documentary film, analyze the unique role of independent documentary of propagation of the intangible cultural heritage.The third chapter is the analysis of creative practice of the independent documentary about the intangible cultural heritage. With textual analysis the author analyze Gui Shuzhong’s documentary, and study the function of it.The function of the image in the ghost uncle is briefly studied, and its long-term and short-term effects are mainly seen..In the fourth chapter, by using the textual analysis, the author compare the CCTV’s "Keep the craft" and Gui’s "The old genealogy", then study the advantages and disadvantages of them.Comparing the two differences in the intangible cultural heritage in the dissemination of the advantages and disadvantages, in order to provide reference for the creation of independent documentary.The fifth chapter is the summary and reflection:summarize the function of the independent documentary during the spreading of the intangible cultural heritage, and rethink it’s disadvantages. A long-term communication strategy would be seeking. After all, the author hope this article would offer some available advice of the creation of independent documentary about the intangible cultural heritage.