Theory Of Pioneering Image Media In Poster Design

In image media, posters seize men’s eyeballs in wide scopes, extraordinary creativity, hitting the visual impact in the streets and public places; Far distance could attract the attention of the audience. Poster design can express personal feelings, condensed thousands of words with power. Excellent poster design refers to that the audience are absorbed in it after visual sensory stimulation. In order to accurate intuitive visual images and to convey information effectively, poster design in a certain visual context causes the attention of the audience and inspires the imagination of the audience cases, it achieves the goal of effective information communication. When the important information, logo or the picture comes to the audience’s eyes, this is an impact of attention of concrete manifestation of pioneering, like a rope, just as important as the head attached to an object, a head of the guided our line of sight, making the audience have a strong sense of curiosity. This is a design of the image to win the audience’s attention and appreciation.With the social development in20th century, posters have already become the main medium. The work of poster design conveys information by creative expressions, meanwhile, it also pays attention to a unique style--emotional draining which leading to a spontaneous enchantment. The development of the poster design keeps up with the high degree of attention and forward-looking thinking of society, affair and so on rather than stagnant.Nowadays, the poster design marches toward more extensive exploration with distinguishing feature such as artistic aesthetics and various experiment. It is considerable of the development of image medium in poster design with various design form; It is perhaps integrating the experiences of audience, perhaps the principle of "simple first",perhaps carrier of poster design changes. With the accelerating development of the new medium, the poster design can communicate and interact with the audience more fluently out of a limited and plain surface.