A Strategic Study On The Development Of Internet Finance By China Construction Bank

With the innovation of information technology and the extension of network function, has produced many new financial service demand and financial model. The network payment, the network financial management, the network finance represented by the Internet financial model, and the financial model is effectively drive the Internet financial thriving. Internet financial grew rapidly at the same time, to subvert the traditional finance operation mode, to break the existing financial structure. China construction bank as the main representative of commercial Banks in China, the results of the study for our country commercial bank development of the Internet financial offers some reference, has strong practical significance. Under the new situation, China Construction Bank continuously explore its business model, and obtained a certain result. China construction bank still faces new challenges, need further innovation and transformation. This paper used the SWOT model, in view of China construction bank development of the Internet financial carried on the thorough analysis. Through the analysis of credit risk management is still the premise of continued operation of the current China construction bank, and puts forward the Internet under the financial credit risk management strategy. At the same time, combining with the actual situation of China construction bank, also put forward for the "big data" information advantage, development of "big platform" financial mode, improving customer experience quality of service, improve the internal management system of the four specific development strategy.