| In today’s society, with the rapid development of digital media, TV variety shows popular among the people, watching TV variety show has become a modern way of life. In order to improve a variety show on the ornamental and ratings, the designers will packaging and promotion of each variety show, a variety show on the logo is the most representative, text logo by the media is to convey the immediacy of the variety show information, and different forms of text logo audience to highlight the different variety show different content and type. The basic elements of text as text symbol plays a major role, but also the variety show signs of character design in the design process of the key. In the information age, the rapid development of today’s designers should starting from the audience’s psychological point of view, fully understand the TV market, use of the existing text as the main design elements, with different manifestations of the creation of a more excellent text logo to meet the needs of variety show. In addition, for the development, writing signs of TV variety show in the characteristics of the role and way of expression and the development trend in the future, we should continue to study. |
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