Virtual Research On The Visual Perferences Of Interface Of Landmark Square

Square is an important urban open and space social activity place, and landmark square is one of the important types。With the development of society, construction of square has become the designer and the user’s attention hot spot. Landmarks and interface as an important element of the square, between the two there is a close relation. A reference in the design between the two best results, can improve the quality of the square and provides the user with a more appropriate space。This study, from the perspective of the public visual preferences, combined with the construction of tourism square of Guanlan historical area in Shenzhen, research interface of landmark square, and explore the connection of landmark and interface. Study follows the technical route of "build a virtual model-survey the public-analyze the data". First of all, build virtual model depends on the actual conditions of ancient town tourism square; Secondly, survey the public with the model export scene images, get the study pictures of reflecting to public visual preference and the key factors of influencing public visual judgment; then, according to research factors, combined with the classical theory, analyze the data of study pictures, get the related data of design of level interface and vertical interface; In the end, guide the design of tourism square of Guanlan historical area in Shenzhen.