| With the rapid development of modern information society, the network marketing as a consumption pattern has been accepted by more people, CNIT-Research(China IT Research Center) is expected by the end of 2015, China’s online shopping population will reach 310000000, continue to maintain a rapid growth momentum. For thousands of products online, how to attract the attention of consumers, a successful product photos is particularly important, the clothing industry is even more so. The clothing color, style and fabric texture, fabric and shooting conditions will affect the authenticity of the photo. It will also affect the authenticity of the photo in network environment. How to restore a more realistic features of the fabric under the environment of network, such as the fabric color, texture, so that consumers in the desire to buy produce at the same time, reduce the returning phenomenon because of the receipt of goods is inconsistent with the psychological expectation is a network of sellers and consumers concerned.In order to maximize the network picture showing the real fabric characteristics, this paper presents the methods and materials of internal and external characteristics of the fabric of the network image from the color and texture of fabric in these two aspects and influencing factors were studied. First, the fabric color rendering, this paper based on the characteristics of the fabric, fiber interwoven arrangement features of camera parameters effect on the fabric, color picture of authenticity, such as shutter speed, aperture, ISO sensitivity, sharpness, saturation and contrast value, effect of using single variable method to identify parameters, are comparison of contrast, and fabric of the camera parameters on the photograph; and by using the orthogonal design method, the experimental data were obtained by the optimization analysis, the parameters of the camera can best reflect the fabric image color values: shutter 100, aperture 8, ISO sensitivity 1200, sharpness 1.This paper studies on the authenticity of the fabric image is mostly from the fabric color, fabric texture of these two aspects to carry on the discussion, for the study of fabric color, this paper mainly studies is the different camera parameters for fabric image color effects of authenticity, the camera parameters involved are the shutter speed, aperture value, ISO sensitivity, sharpness, saturation and contrast value, the experimental method is mainly the use of single variable parameter method to transform the camera, on the photographs in contrast to each other, andpattern comparison, find out the rules, and the experimental data for the optimization analysis, obtained the most can reflect the real camera parameters of fabric image color the value of commodity, shooting for businesses to provide certain reference.Different texture of fabric, its authenticity of intuitive performance way is different,this is because that fabric of texture by its itself of some inner characteristics by effects,like pendant sex, and fluffy sex, fabric of typical characteristics, these characteristics of bad directly decided has fabric of Visual performance, and these typical characteristics and by fabric of square meters grams heavy, and anti-bent stiffness, and fracture elongation rate and fabric of thickness, and elastic elongation rate, and elastic reply rate,and crease reply angle, basic performance of effects, Thus paper through experiment test of method on fabric typical performance of inner effects factors with Visual performance of correlation for has research, and through SPSS software on experiment data for has correlation analysis, thus respectively get has fabric of pendant sex and fluffy sex and fabric basic performance of linear related relationship, get has fabric basic performance for fabric pendant sex and fluffy sex effects of size relationship, and respectively found has for fabric pendant sex and the fluffy sex effects maximum of basic performance,Finally select the Visual Basic performance gap than larger specimens, with overhanging angle sizes adaptability of intuitive performance, intuitive performance fabric surface curvature diameter size fluffy fabric size, for how consumers can better select your favorite clothing with some reference value. |