Non-Public Offering Financing Project Design For Huarong Co.,Ltd

Non-public offering, also called directional seasoned offering, which is named private placement as well. Non-public offering financing is a funding round of securities raising funds which are sold out not through a public offering, but rather through a private offering, mostly to a certain number of chosen investors. With the development of capital market and gradually diversified financing channels, non-public offering financing became more and more intensified. As the economy ever increasing in China, batched of outstanding enterprises had sprung up like mushrooms, meanwhile, a series of reforms and innovations has been taking out continuously in financial markets of China, and more and more outstanding enterprises are encouraged to go listing and financing for better development.When the EPO completed, if the follow-up development needs continuously support of large amount of money, in addition to traditional ways of bank loans, issuing bonds, and trust financing channels, more and more enterprises gradually raise the funds required for the development by non-public offering. The first half of this thesis is mainly simply expounded the theory and method of financing; intended to present non-public offering to potential investors may participate in, to broaden their investment channels, and also attract broad attention on the way of financing-on-public offering. The latter part took the Huarong Co., LTD for example, analysis its basic financial conditions and investment raising project, and then design feasible non-public financing plan for enterprises.Finally, in view of the risk the non-public offering program may face, this thesis put forward several suggestions on policy, while providing some inspirations and ideas to those inventors participated in non-public offering, starting a discussion among investors over non-public offering-the emerging form of investment.