| As the global economic integration, the rapid development of China’s capitalmarket and financial derivative tool, the vagaries of the external market environmentfaced by firms increasingly complex. More and more enterprises realize that not onlythe profitability of enterprises plays an important role, liquidity also not allow toignore. Interaction of corporate liquidity and profitability, liquidity is a support forprofit, and profitability is the guarantee of liquidity. Reasonable liquidity is thefoundation for the steady development of enterprises. Due to insufficient liquidity dueto the liquidity risk is more and more get the attention of the corporate executives.How to carry on the reasonable evaluation of the liquidity risk of the enterprise, hasbecome anurgent need to study thesubject.In this paper, the meanings of liquidity and liquidity risk, and from theenterprise in the reading of vast amount of literature and summarizing predecessors’point of view, on the basis of enterprise facing liquidity risk can be divided intoendogenous risk and exogenous risk factors, and put forward their own managementmethods. Considering the lag, the traditional financial indicators in the traditionalstatic financial indicators reflect the enterprise liquidity level on the basis of trying tointroduce external market value at risk to establish evaluation enterprisecomprehensive evaluation model of liquidityrisk.Using relevant data of the37coal listed companies as a sample, using factoranalysis method to introduce the market risk liquidity of the enterprise evaluationmodel and the traditional liquidity evaluation model to carry on the empirical analysis,and compared with the result of empirical analysis and model validation. Finally it isconcluded that the introduction of market risk liquidity of the enterprise evaluationmodel is more effective than the traditional evaluation model of liquidity. While theliquidityrisk of37coal listed companies were evaluated and sorted. |
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