On Strategies Of City Commercial Banks’ Domestic Trade Financing

As one of the domestic trade financing, business of commercial banks on the one hand, commercial banks can use the characteristics of domestic trade flow and closed management means, grasp the process in domestic trade of goods flow, capital flow, to prevent the risk and increase the profit objective, on the other hand, it can effectively solve the problem of shortage of funds faced by the enterprises engaged in the trade activity, increased leverage in negotiations, make it possible in a wider range and larger scale development of trade. So the domestic trade finance business has become the commercial banks and enterprises to achieve win-win business varieties.In this paper, the integrated use of finance, economics, management science and operations research and other academic knowledge and methods, research on multi-level, multi dimension of domestic trade finance business, according to the trade financing business of domestic banks to carry out the situation, based on the nature of business as the basis, the trade financing business is defined and classification is clear, and on the basis of this research formed the system theory, domestic trade financing products include:various financing business management conditions, principles, scope of business, main operation:through part of the case, the trade financing business development situation of domestic, analyses the factors affecting the domestic trade financing business development from the point of view of trade financing; subject dependent macroeconomic environment, put forward to promote the macro strategy of domestic trade financing business; finally, through the analysis of typical cases of financial institutions to promote the success of domestic trade finance business, points out the micro measures should be taken to the healthy development of the domestic trade finance business.The innovation of this paper is mainly on the trade financing business definition and classification of clear, study formed a product system of domestic trade financing theory, and analyzed the typical case of banks in the domestic trade financing business success, the banking innovation has an important reference and product design. This paper carried out the city firm of domestic financing from three aspects of the overall objectives, strategy and specific measures. The overall goal of including the development of profit growth and promote the bank management level, this study will be combined with the actual situation of city commercial banks, focus on the development from aspects of asset restructuring, the differential operation; strategic orientation from the clear market segmentation and positioning in the market, and promote the transformation and upgrading of the bank, improve the core competitiveness of two aspects. In addition, this research carried out trade financing business of city commercial banks are analyzed, mainly discusses the existing city commercial trade financing business, trade financing and economic environment. Specific actions related to risk City firm organization structure should be adjusted, city commercial bank marketing mode should be how to run, the domestic financing business to manage and trade financing business performance evaluation, incentive measures how to implement four aspects.At the same time, the importance and differences on domestic financing management strategy, and puts forward the advantage and deficiency in A bank to develop trade financing business.