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Financial Community Business Model Research Of Minsheng Bank

Posted on:2015-01-14Degree:MasterType:Thesis
Country:ChinaCandidate:R LiFull Text:PDF
GTID:2269330428960135Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Commercial banking network, as the bank of product and service provider directly, the rationality of the layout and function of the positioning accuracy or not, reflects a commercial bank management thought and business strategy. Financial services quality and service level in relation to thousands of families, affect social all aspects of life. The inner and outer intertwined, and become increasingly fierce competition environment, in competition "pocket" to, in assets, scale, talents, and technology, etc are in an inferior position of small and medium-sized commercial Banks for, in order to survive and development, must unremitting efforts to promote service innovation, through the network construction and layout of the optimization to improve service quality and professional level in the competition and survival and development.In this paper, on the basis of the Minsheng Bank Fuzhou branch of community bank survey, to explore the Minsheng Bank Fuzhou branch community bank financial community mode:carries on the discussion from the location strategy, marketing strategy, non construction methods and other aspects of financial services, provides a useful exploration for the construction of community bank, Minsheng Bank Fuzhou branch.
Keywords/Search Tags:The commercial bank network, Minsheng Bank Fuzhou branch, The community financial model
PDF Full Text Request
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