| In recent years, influenced by the global economic downturn, the beauty industry was bear the brunt of the demage with common declines in the business performance. As a beauty institution, Y health&fashion club was established in2010, had taken over by the current owner since2012. In the year of2013, the business performance is poorer, directly affects the survival of the club.Based on corporate advisory diagnosis related theories and methods, this article will, analyze the existing main problems and reasons of Y health&fashion club. According to its existing resources condition and the relevant data of the beauty industry benchmarking enterprise, this article will provide some Suggestions and measures for improvement of the club on itsn resources, marketing, financial management, operation management etc., believably, it will provide some guidelines of business performance improvement to the club. has a certain guiding role. |
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