Control Of State-owned Enterprises Audit Risk Reputation Effects Perspective

The stable development of state-owned enterprises is the overall development of the national economy, and maintain its steady and orderly development of key lies in whether its financial and accounting information transparency. In order to make the state-owned enterprise accounting information quality guaranteed, must establish and perfect the system of social audit. However since CPA system, the state-owned enterprise audit failure, the media exposure of the case, not only brings the huge losses to investors and the state, and make the accounting firm and state-owned enterprises are powerless. Thereby, how to control the audit risk of state-owned enterprises, guarantee the high quality audit services, is the national regulators, investors need to solve the problem.The author is given priority to with normative research method, using qualitative and quantitative combination, the combination of theory and practice method, starting from the present situation of the audit of state-owned enterprises, system research reputation effect on audit risk control problem of the state-owned enterprises, and put forward their views on the state-owned enterprises audit risk control.Perspective based on the reputation effect, main audit risk control of state-owned enterprises to study from this a few:First, the paper discussed the research background and research significance, on the basis of analysis of the necessity of the current state-owned enterprises audit risk control Second, summarized review of past research, found that, in the study of Third, combined with the rational economic man supposition theory, principal-agent theory, asymmetric information theory and property rights and transaction cost theory, analyzes the economics foundation of state-owned enterprises audit risk, and the reputation effect made theory expounded how to effect the audit market; Fourth, from state-owned enterprises and public accounting firms in two aspects:the state-owned enterprises audit risk control appeared what problem, and combined with examples to illustrate; Fifth, use the game model analysis reputation effect of state-owned enterprises audit risk control function, and PWC case example is given; Sixth, according to the results from state-owned enterprises, accountants and regulatory point of view, put forward some Suggestions, and outlook for future research. The innovation of this paper lies in using the method of game theory demonstrates the reputation effect on the audit risk of state-owned enterprises is a control function.Through the analysis of this article, reveals the reputation effect as a kind of state audit risk control mechanism, for the state-owned assets value has played a good role in promoting and contributing to the sustainable development of the national economy an important strength, will play a more important role in the whole capital market.