Design And Implementation Of Grid Based Marketing System Of Chinaunicom Based On Data Mining Technology

With the expansion of computer hardware and software technology development and Internet-scale applications, big data technology known as one of the focus of attention in recent years, new technology, and data mining technology is a big data technologies in the most central part of the growing number of applications, especially in the Internet industry, banking, securities, telecommunications, has become the market sales forecast, guidance key technologies.This article outlines the background of the concept of system development and data mining technology, and business needs of the system are analyzed, including various functional requirements and non-functional requirements, functional requirements, including system management, grid management, personnel management, channel management, business passengers CPN collection management, business management, forecasting and warning services; non-functional requirements, including system security, availability, ease of use. Then use the object-oriented technology to system architecture, and describes the main use of data mining algorithms. And on this basis, the detailed design of the system, and describes the implementation Shandong Unicom grid marketing management system, focusing on the use of data mining technology for business forecasting and early warning function of business. Through practical work of the system, for the marketing department for precise grid marketing decision-making basis.