The Design And Development Of The Online Shopping Mall Management System

With the continuous development of Internet technology, businesses around the world are enjoying the benefits of the network to bring. Maturing and development of network technology, has brought a new revolution in the production and sales, the trend indicates that the birth of e-commerce network marketing has come. Marketing relationships between businesses and their customers are also being gradually transformed by the physical store sales for the network marketing, e-commerce, more and more companies set up their own online shopping platform to attract more Internet customers, but also greatly reduces the physical place as marketing cost, under the premise of guaranteeing quality, increased corporate earnings.The rapid changes in the market environment, in order to adapt to this changing market environment, network marketing necessary restructuring and continuous improvement of business processes, but the traditional network marketing system to deal with this rapidly changing market environment adaptability is still very weak, leading companies and organizations works extremely rigid system, it is difficult to adapt to changes in the contemporary market, unfortunately, been eliminated. Faced with this dilemma market environment, online shopping management system is an urgent need to find a new way of thinking can change the state of the current dilemma. Suppliers via the Internet and the demand side organically linked. Communicate online shopping mall business model of enterprise users and consumers and provides a new model. Online Shopping Mall in relying on the development of electronic commerce, the goods information into electronic information data through the performance of multimedia, online shopping categories to show to consumers are upgrading a marketing model both in time and space.The task is to achieve online shopping mall background management information system. Internet era is the era of rapid development of network information technology, corporate sales by the selling entity store changes to network marketing, it is important that rely on online shopping mall platform to platform. Development of online shopping mall platform enables companies to standardize online marketing management, professional, systematic, information-oriented development, has important theoretical and practical significance. Meanwhile, built with Chinese characteristics, world-class shopping mall electricity supplier back-end systems, for better development of electronic commerce is important.