Format Design Research During The Period Of The Republic Of China

After the invasion of western great powers of the20th century, China faces never had a culture shock and comprehensive political crisis, from self-sufficient natural economy was gradually collapse of capitalism and society by the feudal empire into a complex of the republic of China, was forced to accept a full range of change, attitude towards western culture from the beginning to doubt identity gradually, and digestion and renovation. Objectively speaking, damage is a kind of change, but not all negative, in some ways may bring new opportunities and new development. Because of the various competing potential during the period of the republic of China political social environment, in the literature and art have a relatively free space for development. As the input of ideas and technology, especially the western advanced printing technology during the period of the republic of China in the format design has experienced from simple to the rich, the traditional to the modern, the evolution process of imitation to innovation. This article from the format design during the period of the republic of China as the breakthrough point, research and analysis during the period of the republic of China in the form of visual language simple graphic design, collect inside seattlers refined colour design and deep-themes of font design and its technique of expression, reveal its peculiar times characteristics and found its innovative design, further explores the format design of match well of Chinese and western era significance of artistic aesthetic feeling.Art design works not only witnesses of history, the media of culture, closely related with politics, economy, etc. Important turning period of the development of China during the period of the republic of China in history, has experienced the transition of traditional to modern society, so during the period of the republic of China of the format design full of strong modernity and nationality, expose the pure and fresh and powerful features. Adapt to the new process technology and modern printing machine, the continuation of traditional and modified, foreign influence and change the blend on this characteristic, plural multi-dimensional to show we belong to the s brilliant style and unique charm, left a deep imprint. And the format design thought and the cultural connotation contained have modern format design worth learning and using for reference. How to promote the value of Chinese traditional culture, better the design concept of western and Chinese traditional artistic conception, into the trend of the world, to create rich Oriental aesthetic feeling and design with time spirit road, how to visual and psychological harmony, the balance of visual aesthetic and psychological needs, how to get the organic integration of function and emotion, improve the innovation consciousness of design, to create the format design with Chinese characteristics is the focus of this paper. In addition, the design of domestic well-known designers Chen Youjian, Wang Xu etc are introduced and creative works of art style characteristic of the republic of China, the research on learning and format of the republic of China has a lot of inspiration in the application of contemporary, but also has certain positive meaning.