The Cheongsam Visual

Cheongsam is a color is splendid Chinese clothing, he shines with traditional Chinese clothing culture light, projection aesthetic thought rich artistic feature and the Chinese type, it is a carrier of Oriental Art characteristics. The embodiment of female beauty from the aesthetic, cultural heritage and cheongsam three highlights the cheongsam features, to dress one hand to meet the aesthetic needs of the people of China Women’s mystical body beauty, on the other hand, in cheongsam package is Chinese culture. Show the cheongsam has unique aesthetic value, social value, show Chinese traditional women’s inner beauty and prospects for future development.Cheongsam has been inextricably linked with the Chinese women mysterious beauty of its subtle like moist quality, unique by Chinese women cheongsam is a mirror, it not only reflects the ups and downs of fate of Chinese women, Chinese women also mapped out the desire for beauty pursuit. The development, improvement, evolution of the cheongsam is undoubtedly the external manifestations of different social backgrounds and historical periods of the performance of different cultural orientation. This article seeks more attention on the human factors of the cheongsam, parse the cheongsam unique visual effects while exploring cheongsam covered by traditional culture. Literature research, inductive analysis, questionnaire survey research method, is committed to the attention of the cultural heritage, the study of Chinese and Western cultures, explore the beauty of the female form and female psychology to expand the field of study of the cheongsam cultural theory, is Chinese traditional culture, contemporary art, visual psychology, and Western cultural differences and other aspects of a useful attempt, expectations from the perspective of a more sustainable contemporary design direction of the sound development of the national costume design direction heritage of traditional and unique style of modern design the road to a positive attempt.