With the rapid development of economy in rural areas of China, financial system reform in rural areas is also booming. However, there exists some unpleasantness during the tide of reform such as the lack of capital supply, the shortage of financing channels, which are the urgent vital problems that constraint the sustainable development of rural financial system. In this paper, we take Changfeng Keyuan country bank as the research object. We describes the current development situation of the bank by the method of combining theoretical knowledge of financial strategy as well as the methods of case studies, comparative studies, qualitative analysis and quantitative analysis. Through analyzing the financial strategy information of the bank in recent years, we analyze its strengths and weaknesses during the development. This paper adapts the theories we learnt during MBA classes to real business management, the financial strategy problems mentioned in this paper are the urgent ones facing many rural banks. We hope this paper would be an important reference for such banks or other financial institutions.In this paper, Implement of financial strategy and its risk monitoring, as well as the basis of the theory, using case studies and standardized method of combining research, divided into five parts:the first is the introduction to the article. This paper describes the background, significance, methods and other related content. The second part focuses on relative financial theories, including the financial models, strategies, processes, methods and measures and so on. The third part introduces the status of China’s country banks and analysis the risk, its financial environment and performance.The forth part takes Anhui Changfeng Keyuang Bank as an example Not only focuses on the development of this bank, but also tells the advantages and disadvantages of its environment. The fifth part explains the specific measures to prevent risks, ideas, methods and recommendations. In front of the fifth component is combined with theoretical analysis and case studies, summarizes the conclusions of this study, come up with some solutions.Features and innovations of this article,learn some of the risk of mature experience and practice, combined with case analysis, based on Changfeng Keyuan Bank in the face of risk, classification, identification and analysis, and propose concrete solutions and ideas targeted recommendations. The more comprehensive and systematic study of country banks is to try and break through the domestic enterprise risk management and control similar to a certain reference, and offer the reference for such banks or other financial institutions. |