Research On The Strategy Of Tender Offers Based On The Game Theory

With the China’s bidding market system become more and more improved, it hasbecome priority to improve the probability of the bid price quotation for constructionenterprise. In order to increase the winning probability, many scholars have made agreat deal of research, and take all kinds of different methods or strategies to improvethe winning probability. This article applies the game theory model to establish biddecision-making model of construction enterprises by the evaluation methods ofevaluating method of the lowest evaluated price and bid assessment benchmark price.The main line of this paper is as following: Firstly，this paper introduces thetheoretical background and analyses the main research situation at home and abroad;Secondly, this paper introduces the theoretical principle of game theory and the bidding,presents some commonly bidding strategy in details, analyses the application of gametheory model, and points out the links between game theory and bidding. On the basisof the above theory, the bidding strategy model is built based on the game theory. Onepart is the game theory model based on winning bid at evaluating method of the lowestevaluated price, and this part is mainly research in the continuous distribution toestablish the model in order to obtain the bidders for the bid decision-making, and italso give the general model for tender offers. The second part chooses the game theorymodel based on the reasonable low bid method, mainly in the case of non-employer’stender. This part is divided into two kinds of conditions: first, bidding strategy isdiscussed without regard to float downward rate in bid assessment benchmark price.Targeted at the case of normal distribution, bid price quotation model is built and theoptimal solutions are given. Second, bidding strategy is discussed with regard to floatdownward rate in the formula. From the perspective of possessed matrix, the reportedvalue of full marks interval is obtained.The breakthrough of this paper is to provide in the bid price quotation model,distribution function can be simulated for triangular distribution in the reasonablelowest price model, while simulated for normal distribution in the reasonable low bidmethod and it provides good support to study linear problem two models. At last, thispaper puts forward the advantages and disadvantages of two kinds of tender methods, and comprehensive analysis of the pluses and minuses of these two kinds of biddingmeasures, and it also provide the foundation for our future choice.