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The Application And Promotion Of Chinese Traditional Elements In VI Designing Of Business Hotel

Posted on:2013-04-20Degree:MasterType:Thesis
Country:ChinaCandidate:H L ZhaoFull Text:PDF
GTID:2249330374979846Subject:Art of Design
Abstract/Summary:PDF Full Text Request
With China’s gradual prosperity and prosperity,"the traditional Chinese elements become the focus of everyone concerned about our country’s own brands and companies, if you want to the world move naturally we must rely on our country strong five thousandculture to create their own brand of philosophy, I have studied the traditional Chinese elements in the Business Hotel VI design and promotion of this subject is the representation and with economic value. In the egg of the2008Beijing Olympics,"China and India" brings together the eyes of the world, thereby bringing the traditional elements of Chinese boom on the website of the Chinese elements and thus create a set up, and carried out "In Search of the100elements" elements of network culture festival "theme activities, these will be the study of traditional Chinese elements laid the cornerstone of traditional Chinese visual elements VI design affect the business hotel is also growing.Countries, different understanding of art, different thinking, so the formation of the influx of the art camp philosophy is not the same, but their ideas fluctuations of the original concept of our artistic talents in art and design in this area. Works produced in this state there is no distinctive features, there is no unique national characteristics, and also will lose our competitiveness, of course, blind imitation rather than innovation will be detrimental to the development of the national character. Therefore, we must understand the traditional arts with modern design with each other between it better applied to modern design.Own image in the process of publicity, because of its high rate of appearance, the use of common, familiar to a wide audience and keep in mind. Expo history of modern design, the design of the well-known business hotels VI are simple and elegant design of the form of the interpretation of the spirit of the concept of corporate personality and cultural connotation, as well as contemporary society, has played a powerful influence on a business. Business hotel, VI design as a visual to convey an important part of the system, it is the appliances like the things, events, scenarios, and the abstract mental concept reflected a view to a particular pattern. In front of the audience show the audience unconsciously generated imagine, and then brand recognized sense.VI design of modern business hotel, the plastic arts which continued the traditional concept of art in China. And Western countries the concept is quite different from Western countries to focus on the image vivid. China and more focus on demeanor depict the emphasis is on the realm of "knowing too much" chic. It is concrete, and abstract; it is to draw the shape, is ecstatic:it is determined, is undetermined. The works aim to tend to the expression of mood. Last few years, designers tend to most of the traditional Chinese elements applied to a business hotel VI design, I have a good opportunity for VI design for a hotel, I would like my design and talked about the Chinese element.
Keywords/Search Tags:Chinese Elements, Traditional Culture, Business Hotel, VI Design
PDF Full Text Request
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