| Since the resumption of the insurance industry since 1980, insurance industry in China has maintained a high growth rate:All premium income from only 4.6 billion yuan in 1980 to 1.45 trillion yuan in 2010, has kept on increasing at as peed of more than 30 percent, significantly higher than the world average annual growth rate, to achieve premium income ranked the 6th in the world. It shows that China has gradually emerging into the ranks of the insurance powers. But for the future development of the insurance industry, we should not be confined to the total growth in general, but also structure, institutional arrangements, mechanisms, and so on. At this stage, the structural contradictions have become main factor of restricting the development of insurance market in China. Among them, an important aspect of the insurance market is unbalanced regional development issues. Therefore, the study of the regional development of insurance market, the analysis of reasons of regional unbalanced development and the exploration of promotion of balanced development of insurance industry have important practical significance to insurance industry. This is also the ultimate purpose of this paper.At first, this paper reviewed the regional development of the insurance literatures at home and abroad. We found that the studies about the differences in regional development of insurance market have increasingly rich and deep up in recent years, but most scholars pay more attention on social, economic, demographic and other macro factors, without taking into account the factor of the insurance market itself and few studding life insurance and property insurance separately.Secondly, according to relevant data, from the overall level of regional development and development structure, in terms of both the static and dynamic points analyzed quantitatively the specific differences in regional development of insurance market on premium income, insurance density and insurance penetration, the main market structure, and so on. Thirdly, we made a qualitative induction on the reasons of regional unbalanced development of insurance market in China, from external environmental factors, insurance demand factors and supply factors. Moreover, we used panel data regression method to study empirically life insurance and property insurance separately, and found the reasons that lead to regional unbalanced development of insurance market in China.Finally, according to actuality analysis, qualitative research, empirical findings and their own characteristics of each region, we tried to put forward some policy recommendations to achieve regional balanced development of insurance market in China. |
