Design And Realization Of Trading Platform For Primary Products Based On Confidence Management

In recent years, food security issues, particularly food security issues of primaryproducts, have become the focus of attention from the whole society. How to applyinformation technology and means to enhance food security of primary products; howto avoid transmission of diseases through primary products; and how to controlpeople’s intake of harmful substances in primary products; these issues related tosocial people’s livelihood have been hotly studied, which attract attention of manyscholars and business world as well.For the current situation, we who carry out research upon the agriculturalinformatization domain build a research team and propose to set up an informationplatform which aims at guaranteeing the quality and security of primary products,focuses on the production, supply and traceability of products products. Agriculturaltrading platform based on confidence management is an important component of theproject. On one hand, agricultural trading platform as a unified portal for users is anordinary e-commerce platform for buying and selling primary products. On the otherhand, the trading platform will provide a confidence management mechanism whichsupports quality monitoring of primary products’ production, supply and traceabilityduring its entire life cycle.This thesis takes quality tracing platform of production and marketing of secureprimary products as background and builds an agricultural trading platform based onconfidence management mechanism through combining characteristics of qualitymonitoring during the entire life cycle and e-commerce platform. On the basis ofextensive research upon application status quo of e-commerce study, we make apreliminary design of a feasible confidence management mechanism. Besides, we build an agricultural trading platform based on our confidence managementmechanism. In addition, we have made a good design for the overall structure, theframework, user’s interface of the platform after combining characteristics andbusiness needs of agricultural trading platform, thus realizing seven functionalmodules including user management and landing module, business organizationmanagement module, business reputation management module, product raw materialmanagement module, shopping management module, evaluation management moduleand system setting module.As the network security problem becomes increasingly critical, this thesis fullytakes account of the security issue of our agricultural trading platform when carryingout design based on confidence management. Therefore, we propose a solution forensuring security. The solution offers three different measures-Web file accesscontrol configuration, windows authentication and MD5encryption technology, tobuild a security barrier and provides the key code.In this paper, we have proposed design solution for our agricultural tradingplatform based on confidence management mechanism. And then we make use ofinformation technology for construction, which promotes healthy and rapiddevelopment of agricultural trade and international trading platform of primaryproducts, which is full of practical significance and practical value. At the same time,it’s a new and significant attempt based on confidence management mechanism ofquality monitoring of production, supply and traceability of primary products duringits entire life cycle. With food security of primary products attracting more attentionsfrom the whole society, there will be an increasing number of people who will explorethis area. This mechanism can also provide a reference for the latecomers.