| Enterprise alliance for sports fitness service enterprise is a strangeword, because the sports fitness service enterprise of limited resources,business operators need to put more human, material and financial resources inorder to constantly strengthen ourselves, however enterprise resource islimited, sports oneness and particularity confined to the development of theenterprise, then form a coalition to become the enterprise quickly developmentand expansion of the a "shortcut", in order to better satisfy the people’sdiversified sport demand has opened up a new channel.With the fierce competition in the market economy, the enterprise byoriginal market competition has changed for optimization of the value chain ofthe competition. Sports fitness service industry is no exception, sportsfitness service industry as an important part of the sports industry, thedevelopment of the breadth and depth will directly affect the prospect of thedevelopment of the sports industry in China. Based on previous study differentindustry value chain movement characteristics, and on the basis of theanalysis of the system the sports fitness service industry value chainmovement characteristic, the basic activities were: sports foundation thesupply of sports facilities, enterprise internal and external logistics supply,fitness service products across the transformation, consumer informationfeedback. |
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