A Brief Discusses Of Current Chinese Consumer Culture

Living in the material wealth consumer society, consumer culture change ourlife, the most important thing is not the material abundance of ways to meet the basicneeds have changed, but the current needs of people’s lives, the ultimate vision of lifechanged their values and worldview has changed radically. Essentially human way ofexistence in society has changed. Human lifestyles change, and thus becomes acultural change. These are all our current consumer culture had a tremendous impact.Because of this huge shift on the way people live, consumption and demand forcommodities has become a research, in recent decades, China’s consumption hasundergone tremendous changes, while China’s consumer culture is also showing somecharacteristics.Modern China’s economy has undergone enormous changes, but uneveneconomic development, urban and rural, east-west, there is a wide range of urbanstrata gap, China is still the main consumer of the middle class and low-yielding,especially just after food and clothing line The majority of people living in China’sincome distribution is not balanced, resulting in a lot of wealth rests in the hands of afew rich, China’s consumer culture tends to be complicated.Through the Chinese consumer culture analysis, we can see that in the modernpeople’s consumption concept, people began to chic luxury with life and evenfanatical longing, people’s lifestyles are alienated masses lost extant economic statusand living a calm and rational, but people bite apolitical manipulation unaware thatthis consumer culture of consumerism on people’s lives alienation is subtle, isdeadpan. In a consumer society, people accepted the consumerist lifestyle and meeton the way of life in the pursuit of this being.China’s consumer culture and Chinese consumer culture in-depth study on thecurrent status of research community also has profound practical significance, thispaper aims to apply relevant theories on Chinese consumer culture consumer culture status and characteristics of a study of China’s consumption cultural status andcharacteristics made a brief overview and summary, while the consumer culture andsociety under the influence of consumer culture with a reflection and summary, whenwe live in a material society, where to go, we need to have clear thinking.