Research On The Distribution System Of The Asiatic Petroleum Company In Modern China,from1897to1941

Oil is one of the commodities of modern China imports, is an essential fuel for lighting in the Chinese family. The Asiatic Petroleum Company (APC)and the Standard Oil Company and the Texaco to become the monopoly of the three companies of the modern Chinese oil market. APC successfully enter the Chinese market following the Standard Oil Company, operating bulk kerosene started early by Matheson and comprador agent, and ultimately the formation of agent system. Set up branches in various places to build a tight network of sales. Also established a special kerosene loading dock, oil tanks oil and stack system, and tins workshop and storage facilities as well as the fornation of professional transport team. Those consisted of the APC business marketing system in modern China. In this paper, five aspects of business marketing system in the Asia oil companies to explore.Chapter1:APC organizations composition and management systemWhere discussed, mainly from the establishment of APC and the company form of organization through internal functional departments of the head office and branches of the two companies that named the Asiatic Petroleum Company(North China)Ltd and the Asiatic Petroleum Company(South China)Ltd. From the employee’s salary structure, the classification of cmployees and reporting system for the company’s management system were discussed.Chapter II:APC composition and changes of the early distribution modelFocus on APC early beginning of the business to open up sales by Matheson and comprador,"comprador" system set up and revocation, and discussed the company’s advertising, explores the establishment of the company’s early distribution model and the evolution of.Chapter III:The new distribution model-the agent systemThe focus of this paper discusses the part of the Asia Petroleum in modern distribution model-agent system. According to the premium system, the power of attorney to obtain the qualifications of agents to obtain income and additional income;"commission system","classification of the agents and business research, analysis of the specific operating conditions of the management of agents and agents. Finally, the Case study, summarized the reasons for the success of APC agents.Chapter IV:The Oil sales network of APCDiscussion and analysis of the distribution of the two kerosene distribution network through two independent companies of APC(South)ltd and APC(North)ltd. Through the discourse of modern Chinese oil market analysis carried out by the Anglo-American oil companies in order to maximize their own interests, competition and reach a compromise, and ultimately unite to carve up China’s kerosene market, crowding out other kerosene companies to form a monopoly.Chapter5:The distribution system of APCAPC around the oil stack, oil depots and terminals to establish, analyze the kerosene storage; discusses the modes of transport through its waterway, land route, such as kerosene, the kerosene distribution system.