Research On High-Tech Enterprise Earning Ability Based On Fuzzy Comprehensive Evaluation

Recent years, with the rapid development of science and technology, High-techenterprises have become the focus of China's economic development and an importantpart to promote China's economic growth, but they also have to face the dualpressures between tough competitions in the market and endure painful process oftheir own development. good profitability is crucial to sustainable development andstable operation of the business; it is also the powerful support to sustainablecompetitive advantage of high-tech enterprises Therefore, the research ofcomprehensive evaluation of high-tech enterprise earning ability seems particularlyimportant.Based on researches of characteristics of high-tech enterprises and situation ofprofitability, this article identifies the key factors that affect the profitability from bothinternal and external dimensions of high-tech enterprises, constructs index evaluationsystem of high-tech enterprises earning ability. Then, by using the method of AHP,determines the weight of every index. According to the selected sample of High-techEnterprise from Growth Enterprise Market, defines the range of the rating of high-techenterprise earning ability. By introducing max and min level of each index value of thesample enterprises into the membership function, membership has been given to builda high-tech enterprise profitability fuzzy comprehensive evaluation model.Finally, the article applies the high-tech enterprise profitability evaluation modeland evaluation methods to analyze a case of enterprise. So we can get the actualconditions of Earning ability of the enterprise and give the correspondingrecommendations.