Portfolio Strategy Research Of Hecic Based On Value Net Theory

As society develops, people's demand for more diverse, rapid changes in the market lead to corporate life cycles are getting shorter. The traditional value chain model has not suited to violent changes in the market. Therefore, we need a new way to replace. Competition in a single enterprise should be transformed into a competition between the value net. Value network will achieve the purpose of maximizing value through the cooperation between enterprises, cooperation between business and customer relationship, optimum allocation of resources, information sharing and uniform evaluation system. This essay studies the structure of value network based on the business between related industries. It is feasible and practical in practice guidance. It provides a reference for further in-depth study.In this essay, construction procedure of value net is proposed based on value net theory. Start on the analysis of the factors that constitute the value net, solve the problem of how to build value net and the format of the system. Value net building process includes a series of activities such as customer demand forecasting, clearing objectives, selecting the node business units, extracting core competencies and the definition of contract rules. Existing business segments of Hebei Construction and Investment Group Co., Ltd. (HECIC) are analyzed. How to build a value net of related industries is described. Value of the value net comes from the three networks: customer resources network, supply cooperative network, the internal members network. This essay illustrate the importance of relational assets as intangible assets, assess the stability of the value of network by logistic model which is used in ecology, estimate the value added of value net. In the last this essay designs the value net evaluation system Including the evaluation of customer, information, operational status and the financial. Value Net Balanced Scorecard is proposed, make the scientific test for the design of indicators. In order that the value net evaluation system will have high reliability and operability. In the end of the essay, inductive summary is done, and shortcomings are pointed out. Also, this essay raised the expectations for value net research and recommendations in future.