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China Construction Bank Tangshan Branch Trade Financing Strategy Analysis

Posted on:2011-10-02Degree:MasterType:Thesis
Country:ChinaCandidate:L N JiangFull Text:PDF
GTID:2219330362452812Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With China's entry into WTO,international business come to be high profits among all the banks .Trade finance is the first choice of an international business enterprise loan. All the bank the field of competition in trade financing. China construction bank tangshan branch as the four major commercial banks, although primary branch in all the banks business is the leader, but in the development process, a series of questions come out. The author as China construction bank tangshan branch's product manager, trying to from reality, with the trade finance and management theory on China construction bank tangshan branch trade finance policy analysis and development of future comments and proposals.Of this article falls into six chapters, chapter one mainly introduces the China construction bank tangshan branch, the purposes of research and meaning.Chapter two of theories and empirical analyses review the management theory, SWOT analysis of and trade financing from banks empirical point to analyzes and introduce.In theory this paper to make good bedding for the present China construction bank tangshan branch more trade finance products the third chapter. For analysis and information by analyzing the product, to build by analyzing the product of trade finance, China construction bank tangshan branch the development of a theoretical and practicalness.Chapter four of the construction bank tangshan branch of the development of the status quoto analyze and describe, SWOT analysis of the construction bank tangshan branch the development of the opportunities and threats ' s underdog, a SWOT analysis, each matrix the analysis, it was suitable for construction bank tangshan branch trade finance development strategy.China construction bank tangshan branch of the fifth chapter of trade finance the development of the views and suggestions from product innovation and development and trade finance control and risk in deepening the reform and bank customers in marketing, for the development of the China construction bank tangshan branch.The sixth chapter is a conclusion.
Keywords/Search Tags:bank, trade financing, strategy, analysis
PDF Full Text Request
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